Her first major venture came in the fashion industry. After studying fashion design in London, she founded Supreme Stitches, which later evolved into the Rose of Sharon House of Fashion. The brand quickly gained prominence among Nigeria’s political and business elite, establishing Alakija as one of the country’s leading fashion entrepreneurs. The success of the business not only built her reputation but also gave her the confidence to pursue even larger opportunities.
The defining moment in her career arrived in 1993 when her company, Famfa Limited, secured an oil prospecting license for a block in Nigeria’s offshore Niger Delta. At the time, the asset attracted little attention and was considered a risky investment. Alakija partnered with international energy companies to provide the technical expertise needed for exploration, a decision that would eventually transform the overlooked oil block into one of Nigeria’s most valuable petroleum assets.
Her success did not come without setbacks. The Nigerian government later reduced Famfa Oil’s ownership stake in the license, prompting a lengthy legal battle. After years of litigation, Nigeria’s Supreme Court ruled in favor of the company, restoring a significant portion of its interest in the oil block. The landmark victory secured the foundation of Alakija’s fortune and established her among Africa’s wealthiest entrepreneurs.
Over the years, Alakija has expanded her interests beyond oil into real estate, printing, philanthropy and corporate leadership through the Rose of Sharon Group. She has also become one of Africa’s most influential advocates for women in business, encouraging entrepreneurs to embrace resilience, continuous learning and long-term thinking. Her philosophy, often summarized by the phrase, “There is no such word as can’t,” has inspired a new generation of African business leaders.
Her impact extends well beyond business. Through the Rose of Sharon Foundation, Alakija has supported widows, orphans and aspiring entrepreneurs with scholarships, business grants and vocational training. She has consistently argued that economic empowerment, particularly for women, is one of the most effective ways to create sustainable development and reduce poverty across Africa.
At 75, Alakija’s legacy is measured by more than her wealth. Her career demonstrates how determination, strategic decision-making and the willingness to move across industries can create extraordinary opportunities. From an entry-level secretary to one of Africa’s most influential business figures, her story remains one of the continent’s most compelling examples of entrepreneurial transformation.